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Showing posts with label Traffic. Show all posts
Showing posts with label Traffic. Show all posts

2008-01-13

how to add meta tag to your blog spot blog

In fact adding meta tag or meta keyword to your website /blog is important for search engine as we can named optimize your blog for search engine or in popular name seo ( search engine optimization) seo is not a tool or programs it is a policy in how to do this.
‘meta tags’ are information inserted into the ‘head’ area of your web page. The information that you insert within the ‘meta tags’ are not seen by those viewing your site in a browser, but rather, for search engine crawlers. For example, meta tags can communicate to browsers on what character set to use

& this meta tag will probably increase your traffic if it is well written

Then the question is how to add it to my blog

another question after adding meta tag code which keyword i should use & how to select it ?

another question is how to test my work because i am afraid of different results ?

For blog spot

in blog spot you will insert a code manually after you login to your account head to layout then to edit html mark the small box then you should focus carefully with me.

look for first character(< head >)in the first few lines

Then after it you will add 2 code

(< meta name="”description”" content="”description" of="" page="" goes="" >)
(< meta name="”keywords”" content="”keywords" go="" >)

Then save your setting you didn’t done yet but to be sure you didn’t made a mistake in putting your code.

Then after saving successfully you back & type your description & your keywords, try not more than 8 keywords. The area in black( what you will edit) if you look at code check this web site for more details http://www.davesite.com/webstation/html/chap15.shtml

After you type then you already do something.

Second after adding meta tag code which keyword i should use & how to select it ?

Simply use Google ad word tool for free make the tool check your website there is an option to let ad word check your whole blog &give you allot of idea to advertise with you have the option to apply for advertising or you take the keywords ideas from it then use those keywords for free .

Finally how to test my work because i am afraid of different results ?

There are allot of sites can give you that test for free just search for meta tag analysis for example this http://www.seocentro.com/tools/search-engines/metatag-analyzer.html

this is final tuning testing how are your keywords , description match your blog for keywords you must above 85% & for description you must be above 90% that if you want a better performance if you found your results too low change the keywords it must match your content

2007-12-06

Few ways to advertise

Here are just a few ways to advertise on the internet:

Traffic Exchanges- are a free way to advertise on the Internet. Although traffic exchanges are effective, they are a very time consuming way of getting free advertising. If you are on a budget, they are a good option.

Blogging- is one of the most powerful ways to advertise on the Internet-and it's free. Using RSS feed or pinging, you can get your new blog site listed on many search engines in a very short period of time. The more blogs that you set up, the more your sit will get noticed. Most blog sites are free to use, but some do charge a fee.
Write Articles- and submit them to as many free article submission sites as possible. This is a very effective way of getting an unstoppable flow of traffic to your website. Make sure that your articles are well written, and contain information that your readers will enjoy and find useful. Be careful not to post an advertisement that will not produce any results. Take the time to write an impressive article about your business, hobby, or whatever else you are trying to promote, then attach your signature file and the link pointing back to your site. You can find many sites that will automatically submit your article for you.

Post in Forums- by creating a new post or by replying to topics already in existence within forums and attaching your signature file to them. This is another affective way to advertise for free. In addition, offer people good ideas or quality answers to their questions. If you are unsure of the answers to certain questions, use the internet to find and post your answers. This may take some time, but it is well worth the effort. They key is to post on many different forums on a regular basis

2007-11-29

Convert visitors with Google Analytics बी David Utter

Publishers gain the ability to track their ad performance in the PDFs. Yahoo Publisher Network senior VP Todd Teresi called this a "previously untapped opportunity" for advertisers to gain exposure, and publishers to derive revenue from these documents.

The program picked up some big name participants for this initial beta. CondeNast's Wired, IDG InfoWorld, and Reed Elsevier were among those named in a statement from Adobe.

To participate, publishers register and then upload their PDFs so the ad functionality can be enabled for the document. After that has been completed, the publisher distributes the PDF as usual.

InfoWorld's participation is of particular interest. The long-time trade journal scrapped its print magazine in opting for an online-only, ad-supported presence. If profitable, we expect to see other print publishers express interest in trying out the program.

Another interesting possibility comes to mind with the PDF advertising. The hot Amazon Kindle electronic book reader has the capability to pick up PDF content, a feature Amazon currently lists as being experimental in its ability to convert them for readability.

If Amazon works out PDF conversions, the EVDO network supporting wireless content delivery to Kindle could work as a conduit for the PDF ad program too. Since Amazon has its own interest in delivering ads, there could be issues with this idea, however.

2007-11-26

How Search Engine-Compatible is the Site Currently?

Something I find very useful before quoting on any SEO project is to produce what I call a Search Engine Compatibility Review. This is where I carry out a detailed overview and analysis of a site's search engine compatibility in terms of HTML design, page extensions, link popularity, title and META tags, body text, target keywords, ALT IMG tags, page load time and other design elements that can impact search engine indexing.

I then provide a detailed report to potential clients with recommendations based on my findings. It just helps sort out in my mind what design elements need tweaking to make the site as search engine-friendly as possible. It also helps marketing staff prove to an often stubborn programming department (or vice versa!) that SEO is necessary. You might consider preparing something similar for your site or clients.

Steady: Requirements Gathering

Next, you need to establish the project requirements, so you can tailor the SEO campaign to you or your client's exact needs. For those of you servicing clients, this information is often required before you are able to quote accurately.

To determine your project requirements, you need to have the following questíons answered:


1) What technology was used to build the site? (i.e. Flash, PHP, frames, Cold Fusion, JavaScrípt, Flat HTML etc)
2) What are the file extensions of the pages? (i.e. .htm, .php, .cfm etc)

3) Does the site contain database driven content? If so, will the URLs contain query strings? e.g. www.site.com/longpagename?source=123444fgge3212, (containing "?" symbols), or does the site use parameter workarounds to remove the query strings? (the latter is more search engine friendly).
4) Are there at least 250 words of text on the home page and other pages to be optimized?
5) How does the navigation work? Does it use text links or graphical links or JavaScrípt drop-down menus?

6) Approximately how many pages does the site contain? How many of these will be optimized?

7) Does the site have a site map or will it require one? Does the site have an XML sitemap submitted to Google Sitemaps ?

8) What is the current link popularity of the site?

9) What is the approximate Google PageRank of the site? Would it benefit from link building?

10) Do I have the ability to edit the source code directly? Or will I need to hand-over the optimized code to programmers for integration?

11) Do I have permission to alter the visible content of the site?

12) What are the products/services that the site promotes? (e.g. widgets, mobile phones, hire cars etc.)

13) What are the site's geographical target markets? Are they global? Country specific? State specific? Town specific?

14) What are the site's demographic target markets? (e.g. young urban females, working mothers, single parents etc.)

15) What are 20 search keywords or phrases that I think my/my client's target markets will use to find the site in the search engines?
16) Who are my/my client's major competitors online? What are their URLs? What keywords are they targeting?

17) Who are the stake-holders of this site? How will I report to them?

18) Do I have access to site traffíc logs or statistics to enable me to track visitor activity during the campaign? Specifically, what visitor activity will I be tracking?

19) How do I plan on tracking my or my client's conversion trends and increased rankings in the search engines?

20) What are my/my client's expectations for the optimization project? Are they realistic?

Answers to the first 10 questíons above will determine the complexity of optimization required. For example, if the site pages currently have little text on them, you know you'll need to integrate more text to make the site compatible with search engines and include adequate target keywords. If the site currently uses frames, you will need to rebuild the pages without frames or create special No-Frames tags to make sure the site can be indexed, and so on.

This initial analysis will help you to scope the time and costs involved in advance. For those of you optimizing client sites, obtaining accurate answers to these questíons BEFORE quoting is absolutely crucial. Otherwise you can find yourself in the middle of a project that you have severely under-quoted for.

The remainder of questíons are to establish in advance the who, what, where, when, why and how of the optimization project. This will help you determine the most logical keywords and phrases to target, as well as which search engines to submit the site to.

For those of you optimizing web sites for a living, you might consider developing a questionnaire that you can give clients to complete to ensure you tailor the web site optimization to their exact needs.

Go!

So now you are clear about your motivations for optimizing the site, you know more about the target markets, you know how compatible the existing site is with search engines and how much work is involved in the search engine optimization process. You're ready to tackle the job.

Article by Kalena Jordan, one of the first search engine optimization experts in Australia

176 Blog Traffic Generators

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